Novo Esports
A collection of visual content and branding projects developed during my time as Art Director.
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Role:
Graphic Designer, Art Director
Deliverables:
Graphic Design, Art Direction, Merch Design, Social Media Design
Clients:
Novo Esports
Tools Used:
Adobe Photoshop,
Illustrator, Figma, Blender
In this role, I oversaw the visual identity of Novo Esports across multiple touchpoints. This collection includes comprehensive branding and assets developed for live events, competitive tournaments, social media campaigns, educational carousels, and official merchandise design.
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/thumbs/QualifiedToGrandFinal_4x5_2.webp)
Grandfinal Matchday
Graphics created for the Grandfinal event. The art direction was inspired by the movie '300', representing the players as warriors in an epic setting, while keeping the team's colors at the center of it all.
Matchday VS Dsyre
Matchday graphics for the derby against Dsyre, using Milan as the backdrop to represent both teams being based in the city.
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FC Pro Open Ladder
Matchday graphics and art direction for the FC Pro Open Ladder. Gritty style, consistent across all channels.
/thumbs/MatchdayGrandFinal.webp)
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Grandfinal Rinascimento
Grand Final graphics for the Rinascimento Series against Dsyre. Classy style with a strong use of color and visual elements from the series.
The Truman Show - Unused Concept
Unused matchday concepts themed around The Truman Show, with POW3R as the Jim Carrey figure. Three different versions for matchday, victory and defeat.
Wallpapers
A series of wallpapers for mobile and desktop using the logo, POW3R and elements from the Novo Esports branding, also covering the Challengers Spain Rising tournament.
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/thumbs/NOVO_Genesi_Results.webp)
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Announcements
A series of announcement graphics covering roster moves, results, events and everything in between.
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