Fracture Sounds
Graphic Design & Motion Assets for 2024 product campaigns and software releases.
Role:
Graphic Designer, Art Director
Deliverables:
Logo Design, Brand Design, UI Design, Marketing Design, Motion Graphics
Clients:
Fracture Sounds
Tools Used:
Adobe Photoshop,
Illustrator, Figma, Blender
A look at the visuals I created for Fracture Sounds in 2024. My role was to translate the mood of their virtual instruments into clean designs. I designed the logos and UI wallpapers for major releases like String Formations and Moonlight Celeste. For the Piano Month promo, I pushed things a bit further by providing three unique design concepts for each bundle, alongside custom videos and animations to back up the marketing campaign.
String Formations
Visual identity, background artwork and logo design for String Formations, a 2024 sample library release by Fracture Sounds. The aesthetic was built to capture the essence of the library's unique soundscapes. Used as the product's official identity across its store page and marketing for the commercial release. YouTube ↗
Moonlight Celeste
Visual identity, background artwork and logo design for Moonlight Celeste, a 2024 sample library release by Fracture Sounds. The visuals were crafted to match the instrument's delicate, atmospheric tone. Used as the product's official identity across its store page and marketing for the commercial release. Shop ↗
Piano Month - Campaign
Visual campaign designs for Fracture Sounds 'Piano Month' sales event. Developed three distinct creative directions for each product bundle, executing the vision across both static assets and dynamic video animations.
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